July 9, 2010, Newsletter Issue #299: The Business Side Of Yoga
Tip of the Week
If you are ambitious and want to open your own studio, it’s important to have some sense of how to run a business. Seek out workshops and seminars about starting a small business in general, since tips and principles for small businesses apply to yoga studios as well. If you’re not business-savvy, consider working with a partner who can help manage the funds while you manage the asanas.
If you want an additional source of income from your yoga certification that extends beyond a gym setting, consider approaching businesses that you know and offering to teach yoga classes during or after work to employees in exchange for a fee. Start with your own workplace, or ask your friends whether enough employees at their office would be interested in a post-work yoga class to make it worth your while.
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